The problem is when you become a nearly man/squad it’s hard to lose this tag and actually get something over the line. Look at Spurs, it’s a reason they haven’t won anything since 2008.
When you don’t win, Arteta’s motivation tactics could also fall on death ears. There’s only so much you can keep coming back from adversity.
Saying next year, next year is great but we have only so much time with these players, it’s finite.
I can also see Arteta walking at the end of the season esp if he’s not backed this Jan. Only so much one can take.