Mirth I didn't understand what they were doing previously. All the money in the world but they didn't splash it, chose to spend on average proven PL players but the way Howe didn't need any process or time to improve the team, change the style is just uber impressive. You're right, probably trying to consolidate PL top 4 and go step by step before going for European top players. Basically opposite of how Citeh and Eriksson did previously.
Once they splash their wallet it will be scary.